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No matter the size of a store, inventory is always being rotated to highlight new products or to promote special deals on specific products. When you create an attractive and professional retail showcase, you will make a positive impression and you will greatly increase merchandise sales. Retail showcases are an effective method of promoting products and services. However, creating retail showcases requires thought and planning. When you create retail showcases for your business, there are a number of factors that must be taken into consideration.