Tom Ford Shades

Tom Ford had earmarked his entry into the fashion world when he revived the once struggling Gucci brand and brought it back onto its feet in the 1990s. When he launched his own brand the “Tom Ford” range in 2005 it was no surprise that the brand quickly became a popular hit with the high-end fashion industry.

Evoking drama throughout its designs, the Tom Ford brand maintains an even compromise between classical fashion and being fashion-forward. Designed as an individual item to stand out from the rest of the outfit, the sunglasses are not just meant to be another accessory worn to dress up or down an outfit, they are aimed to be a standout piece in their own right.

Bright and bold colours are available for those looking to make a fashion statement in contrast with the basic brown and black colours available for the higher-end classical fashion outfits. Retro Hollywood glamour also makes an appearance in the Ford range, with large oversized frames, either circular or square, bringing back an old Hollywood elegance and proving a popular choice with many celebrities.

Charles, Claude and Peter are common male names, but they are also the names of sunglasses in the Tom Ford range. The female collection is similar with names including Miranda, Jennifer and Lilliana. Ford believes that each person’s name garners a certain “look” and he portrays this “look” through his specific eyewear designs. Soft colours combined with animal prints and patterns create a gentle feminine look for his female range.

Popular celebrities including Gwen Stefani, Angelina Jolie and Nicky Hilton are all big fans of the Tom Ford range. Jon Kortajarena a well-known male model also faced the brand for the 2008-2009 season. Ford’s desire to shoot a clean and basic advertising campaign, so that nothing could detract from his accessories ranges, led him to appoint himself as art director and photographer for the 2008 season advertising campaign.

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