A Look at a Personal Trainer

So you swear by your personal regimen for physical development? You just know that if you guided anyone through your program and maintained them on it, that they would feel and be in the best physical shape they’ve been in since entering high school. You must be a very good personal trainer if you’re that confident in your skills. But not all skills are physical in nature for the consistently successful personal trainer. Business skills are a key component to maintaining a successful and growing
personal training Mosman business. After all, it is a business that you’re engaging in, aren’t you? It sure is, and it’s your responsibility as CEO to make sure that it functions well. What business skills must you focus on?

Marketing skills come first. How will anyone know that you’re the best personal trainer in their area? You need to market yourself. Will you be advertising? What media source will you utilize? The local papers? How about the internet? Will you be printing flyers about your service? Are you working out of a particular gym, or will you also make house calls? Know your market, know your marketing budget, and determine how best to reach your market. These are questions that will hone your marketing skills.

Next, you will need some sales skills. Yes, you will need to learn how to relate to people on a face to face basis. As you meet with potential clients to discuss your training methods, you are in the persuasive phase of sales. After meeting with you, your prospect must be “sold” on hiring you as a personal trainer. You will need to know a “sales” presentation that is scripted and will lead to a natural agreement to engage on the part of your client. Here’s where you showcase your exclusive training regimen and how it is physically beneficial to your client in a most reasonable time. Good sales skills mean good closing ratios which mean lots of clients.

A reputable one will do a health inventory on new clients to discover special needs as well as the person’s fitness history. Items like back trouble, heart irregularities, pregnancy, or an old knee injury will all need to be taken into account when planning the regime.
How will your progress be monitored? Are their charts and forms to be filled out? Will they monitor your weight, strength capabilities and body fat? It’s essential to have an effective way of monitoring your progress, in order to keep track of how you’re doing. Nothing motivates like progress!

A good way to find a skilled personal instructor is by word of mouth. A person’s reputation speaks volumes about them. Ask friends, family and your fellow gym members about who they’ve worked with. Obtain details about their experience including how long it took them to reach some of their fitness goals.

Learn more about Personal Training Mosman.